深入产业是《现代模具》的编辑理念，根植行业则是此目标的前提和保障。

为获得第一手报导内容，我们深入模具制造业的上、中、下游产业，采访报道的群体极其广泛。同时为确保报道内容的独家性，我们坚持以独立的编辑思路，详实的深入报道服务读者。

Penetrate with industry is the compliation logos of "Modern Mold & Die". Take root in Industry is the premises and guarantees of the aim. In order to get the latest report, we must pentrate with the upper reaches, middle reaches and lower reaches corporations of mold and die industry. The colony of interview is very wide. At the same time, in order to make sure the independence of magazine we insist on the unaided editor train of thought and make a deep report to serve readers.

既有模具终端用户，以倾听使用者的需求与思考，洞悉市场变化。

We have a lot of Mold and Die end users. Therefore, we can listen to the request and think of users, and discern the change of user market.

亦有模具制造者，以了解制造者的经营取胜之道，提高制造者市场竞争力。

We also have mold and die makers. With their help, we can understand their key to get victory and how they promote their market competitive strength.

更有设备供应商，以诠释先进制造技术，助力整个产业的技术水平提高。

In addition, there are a lot of equipment suppliers who serve for us. They can introduce advanced manufacture technology, and help the whole industry to promote technology level.

对于媒体人来说，敏锐的市场嗅觉，独到的新闻眼光，深入的调查分析，是一种成熟的标准。而对于媒体来说，却是一种态度，一种谦虚聆听、谨慎求证、忠实记录的态度。《现代模具》致力于推动中国模具产业的技术管理进步，同时又有远大的目标和强烈的使命感，誓成为最了解中国模具制造产业的杂志，成为中国模具界的舆论领导者。

To some media editors, penetrating market olfaction, original insight to news and wide investigation, all of these are the standards of being mature. To media, it is an attitude which contains modest listening, cautious proving and honest record. "Modern Mold & Die" is dedicated to promote the technology management development of china mold and die industry. At the same time, it also has the great aim and had to work with big duty. "Modern Mold & Die" wants to be the magazine that understands China mold and die manufacture industry completely and to wants be the publish leader of China mold and die industry.